BUSINESS OPPORTUNITY: "List Building Lifestyle" and associated free training are NOT considered an income or business opportunity according to the Business Opportunity Rule § 437.1m; “that advertising and general advice about business development and training shall not be considered as ‘providing locations, outlets, accounts, or customers.’”. In good faith, ASTA OU is providing a One-Page Disclosure Document for purposes of consumer transparency.
MULTI-LEVEL MARKETING: This business is NOT advertising a multi-level marketing or network marketing firm, as it does not fit the Koscot test under FTC law. Any individual, without any payment by participants, can become a part of the referral program by creating an account online here. Case reference: Koscot Interplanetary, Inc., 86 F.T.C. 1106, 1181 (1975).
FRANCHISE: This business is NOT a franchise, as it fails the Beale’s Franchise Rule Test (Page 50, Franchise Definition) by neither: (1) permitting use of trademarks, (2) importing digital assets